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The 6.7x mainstream media coverage gap (Q3 Report)
Elite outlets published 3% of Bitcoin coverage in Q3
📈 Perception Quarterly: Hidden In Plain Sight
The 2,948-to-1 intelligence gap revealed.
Why I just left my VP job to build in the chaos
I'm going all-in on Perception.
Q2 2025 Crypto Media Bitcoin Coverage Report
Executive Summary Crypto-native media's Bitcoin coverage in Q2 2025 reveals a strikingly different narrative from mainstream outlets. Across 2,695 articles from 10 leading crypto publications, sentiment averaged 55% positive, 28% neutral, and 17% negative: a dramatic contrast to mainstream media's 31% positive, 41% neutral, 28%
Q2 2025 Mainstream Media Bitcoin Coverage Report
Executive Summary Mainstream media coverage of Bitcoin in Q2 2025 revealed a deeply polarized narrative landscape, with 1,116 articles published across 18 major outlets. The overall sentiment tilted negative at 31% positive, 41% neutral, and 28% negative, masking dramatic divergence between outlets. Perhaps most striking was the near-silence from
These Outlets Shaped Bitcoin’s Narrative in May.
The Bitcoin Mainstream Media Power Rankings — May 2025 Edition
About the FT’s Bitcoin Coverage
Dear reader, The Financial Times just hit its 400th piece on Bitcoin since 2018 with a banger of a mini-documentary featuring Michael Saylor that went viral on X. But what kind of story have they been telling? I ran the numbers using Perception’s data to find out if the
Q1 2025 Mainstream Media Bitcoin Coverage Report
Prepared for Capital Allocators, CIOs, and Institutional Strategists
Crypto Media Sentiment Exposed: Who’s Bullish on Bitcoin?
Crypto Media Bitcoin Sentiment Report – Q1 2025
Q1 2025 Bitcoin Narrative Intelligence Brief – What Institutions Missed After $100K
Narrative Trends, Sentiment Shifts & Institutional Signals
Why Most Fear & Greed Indexes Misread Bitcoin Sentiment
Bitcoin’s market sentiment is a popular topic, but many Fear & Greed indexes function as black boxes: they lack transparency, exaggerate sentiment, and rely heavily on social media hype. In the past few weeks, mainstream indexes have displayed extreme lows—as dramatic as 15 on their scales—painting an